'exploitation' (optimizing revenue throughout the experiment.) The click conversion events captured by Sumatra are then used to update and improve the model on an ongoing basis. Find company research, competitor information, contact details & financial data for Insurance Zebra Inc. The bandit algorithm balances 'exploration' (discovering how customer attributes influence conversion) vs. displaying more ads more or less prominently. The variants differ in their emphasis of the various revenue channels, e.g. Contact us at +1 (833) FLYING-Z, by e-mail at or by filling out the form below for expert help in selling your aircraft today. When an applicant completes the online survey funnel, a contextual bandits algorithm, assigns a variant of the results page, based on a handful of attributes relevant to predicting intent.

Sumatra's realtime event processing and low-code data transformation capabilities filled a critical technology gap, enabling the team to serve timely customer data to audience segmentation models as well as retrain the models frequently, based on which customers saw which treatments, and whether or not they converted. To address these challenges, The Zebra adopted Sumatra as the foundation of their personalization solution. Email us anytime day or night For product support contact: For business development contact: For media. Our car insurance products are affordable and offer you the widest benefits you can imagine. Instead, The Zebra needed a solution that could extract these fuzzy customer segments automatically from the data. Visit us at The Zebra dot com to start comparing or call us at 1.888.255. This resulted in missed revenue opportunities and inefficient use of resources, such as call center agents assigned to buyers more appropriate for self-service.įinally, these audiences, characterized by intent, are not trivially identified using simple filters. A common website experience made it difficult to effectively channel users toward the most appropriate revenue stream based on their buying intent. Serving these different audiences with a one-size-fits-all survey funnel made it challenging for the company to organize a results page that catered to each visitor's specific requirements.įurther, the company's multiple revenue streams (online sales, phone sales, and affiliate partnerships) are appropriate for different customer segments. Back Office Outsourcing Call Center Services Customer Service Outsourcing Sales Outsourcing.

Consumer insurance buyers come to The Zebra with a wide variety of needs and intents, from seeking basic auto coverage to exploring complex home and life insurance bundles.

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